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It’s Easy Being Green - New Digital Printing Solutions Help Preserve Trees
It’s Easy Being Green - New Digital Printing Solutions Help Preserve Trees
Karen Keenan
Director of Marketing
Associates International
302-656-4500 x113
www.agsprint.com
AGS Helps Clients Streamline Resources, Reduce Waste and Increase Profits
Wilmington, DE, April, 2006 – On-demand, web-to-print and custom variable digital printing solutions are dramatically decreasing waste of space, resources and most importantly – paper and the environment.
Digital technology is revolutionizing the world of printing and marketing through laser-like customization and personalization. Companies are finding that besides tremendously increasing returns on direct mail campaigns and serving their sales forces more efficiently, they are experiencing an extra benefit from digital printing technology – eliminating waste.
Corporate responsibility is a big issue today, as everyone tries to contribute by doing their part to preserve the environment and ecological balance of our planet. With traditional printing, companies had to approximate need and subsequently had to throw out leftover or overrun printed materials when the information became outdated. This waste costs money and costs the environment.
Today, Associate Graphic Services, located at 100 Rogers Road in Wilmington, the largest independent provider of digital printing solutions in the state of Delaware, is using two XEROX iGen3® Digital Production Presses to help companies print ONLY what will be used and consumed.
“The time for companies to consider their impact on their environment is upon us,” said Charlie Copeland, President of AGS. “It’s not enough today to just print – those of us that want to thrive in this business do more. Offering our clients personalized printing solutions allows us to not only assist them in increasing sales and profits, but also helps in their efforts to be responsible corporate citizens.”
AGS works with The Speakman Company, manufacturers of plumbing, safety and shower products, by providing a web-to-print solution to manage marketing and collateral materials for their sales force and distributors. Speakman reps and distributors log onto their web site and order the exact quantity of sell sheets they need.
The web site is actually an interface that goes directly to AGS. AGS then automatically processes each request and customizes designated pieces with the distributor’s personal contact information. AGS ships the finished products to them within 1-2 business days.
By printing only EXACTLY the number of pieces required and outsourcing fulfillment to AGS, Speakman saves money and reduces waste of space, resources and paper – all while servicing their sales force and distributors more effectively.
AGS expects to double its digital printing volume over the next twelve months by offering customized print applications like variable digital printing and web-to-print solutions. With these new technologies, AGS offers their clients the opportunity to produce unique, one-of-a-kind offers to each and every individual customer in their databases. AGS is the only printer in the state that has invested in the XEROX iGen3® Digital Production Press and offers customers personalized digital printing, in addition to short-run, full-color, quick turnaround print pieces.
AGS is headquartered on Rogers Road in Wilmington, Delaware, with another production facility at the First State Industrial Park in Stanton, Delaware. They employ over 70 people. AGS offers digital and offset printing, pre-press services, binding, fulfillment, storage, distribution and web-to-print solutions.
For more information, contact Karen Keenan, AGS Printing at 302-656-1400.
Click here to download a printable (PDF) version
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